Andie Turitz is a seasoned executive recruiter specializing in C-suite, VP, and board placements within the consumer sector. As a Senior Principal at ForceBrands, she leads searches across Finance, Operations, Sales, Marketing, and CEO roles for high-growth companies in food, beverage, wellness, personal care, and consumer tech. She partners with businesses at critical inflection points—whether they are scaling and innovating, preparing for an exit or strategic transition, expanding into new categories or distribution channels, or evolving from a founder-led to a CEO-led model. With a strategic and thoughtful approach, Andie excels at building high-impact leadership teams that drive long-term success. Andie works closely with middle-market private equity firms, partnering with investors and operators to build high-performing leadership teams from the top down. With a background in consumer lifestyle marketing and communications and a foundation in psychology, she brings a deep understanding of consumer behavior, brand-building, and consumer-driven businesses. This expertise enables her to identify and place top-tier executive talent that aligns with both strategic business needs and market dynamics. Based in New York City, Andie is deeply passionate about the human connections her work fosters and the transformative impact executive search has on organizations navigating change and growth. She holds a B.S. in Communications with a focus in Psychology from Boston University and is driven by a commitment to continuous personal and professional excellence.