Graduated from a Master in Communication and an Executive MBA at KEDGE Business School (Global MBA), Pierre Maurin has acquired a professional experience in CRM and Digital Marketing. First of all, he hold consulting and management positions within international groups specialized in media and communication. In addition, he developed and successfully reorganized the business operations of several companies. Furthermore, he had been a member of several boards of Directors for 10 years. Finally, thanks to his experience, he has acquired a strong expertise in the evolution of marketing practices. Especially relevant, he focused on customer-centric corporate organizations. Consequently, Pierre Maurin joined Alhambra International in 2012. Furthermore, he is in charge of the strategy and development of Alhambra International’s activities. He monitors the Technology/Digital practices. Also, he conducts leadership assessment of senior-level executives for international clients. As a result, Pierre Maurin cooperates with a wide variety of international networks. In addition, he participates in the most prestigious industrial and technology conferences and symposiums. Most noteworthy, he develops business expertise linked to macro and micro economics and employment. He coordinates the work of one of the main French Institute. Finally, he is also a lecturer and guest in some Business Schools.