Jason Friesen is a Managing Director and leads the firm’s corporate Marketing & Communications group. He is a business leader who leverages marketing, digital, social media and operational acumen to connect people with brands. With more than 20 years of experience, he partners with company leadership, employees, and external stakeholders to formulate and implement contemporary marketing strategies and processes that build corporate value and improve top and bottom-line performance. Previously, he held a senior marketing position at KPMG in Canada, with responsibility for industry marketing programs focused on Government, Health & Infrastructure. He has also worked in strategic business development and marketing at several leading national and global law firms with some of the best and brightest in the industry. Above all, he champions a culture of excellence, innovation, and teamwork with his teams. Eager to share his expertise, Jason continues to collaborate with various not-for-profit organizations in Saskatchewan, Alberta, and British Columbia prior to moving to Toronto.