Peter Sinodinos

Mr. Sinodinos is a Partner in the firm’s Consumer, Retail, Travel, Hospitality, Leisure, Healthcare and Pharmaceutical Practices.

Mr. Sinodinos is a highly accomplished senior executive with over three decades of leadership experience across retail, franchising, consumer goods, and strategy. He has partnered with leading Australian and international companies to address their most critical challenges in driving sustainable growth, leading transformation, redefining strategic direction, and building high-performing operational teams.

Before moving into Executive Search, Mr. Sinodinos founded and led his own retail consultancy firm, specialising in leadership development, business improvement models, operational excellence, and strategic planning. His deep experiences in these areas have made him a trusted advisor to organisations seeking to optimise operations and unlock new growth opportunities.

Before his consultancy, Mr. Sinodinos was Chief Executive Officer of Amber Tiles Australia, where he re-set the business, which included the development of a new E-commerce model, the enhancement of the franchise engagement and a re-focus on organisational culture and compliance that culminated in a significant uplift in business performance.  Prior Mr. Sinodinos was the Chief Executive Officer of Snap Printing Australia, where he successfully reversed a decade-long decline in sales, strengthening franchise relationships and operations, restoring stability, and driving renewed growth.

In his early career as Group General Manager of Retail Operations at The Good Guys, Mr. Sinodinos played a pivotal leadership role in expanding the store network from 31 to 100 stores within seven years. He built a high-impact sales and leadership model, empowering Store, and Management teams to excel, and established The Refinery, a dedicated training academy focused on developing operational excellence. He also led the Good Guys organisation on 8 international study tours to the US and Europe.

Mr. Sinodinos has a Bachelor of Arts in Communication, currently sits on two Boards and is a member of AICD, AFCA, FBAA and AIM.