David Hruska is a Regional Principal, heading Digital Practice Group in the Czech Republic and Slovakia. He joined Pedersen & Partners in 2011 and completed over 100 senior level assignments, mainly in technology sector, but also in retail, banking and other industries. Prior to joining the firm, Mr. Hruska has held various senior positions in the Technology industry, among others as a Sales Director in Telekom Austria, Sales Director in KAPSCH Czech and Product Marketing Leader for Server Business at Microsoft, where he focused on transferring on premise products to cloud. He started his professional career in London, UK where he worked in the advertising industry. Mr. Hruska graduated from the Charles University in Prague in Engineering Geology. In addition to his native Czech, he speaks fluent English and Russian and conversational French.